AI Sales Copywriting Tools Aren’t As Good As They Claim!

Orren Prunckun
Jan 31, 2023

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One of the more famous ones claimed 82,000 sign-ups in 72 hours.

I tested it and it was inaccurate every time I tried it.

The reason why they don’t work is their input templates don’t take into account:

⦁ Buying temperature
⦁ Prospect journey & funnel steps
⦁ Problem awareness
⦁ Offers & offer price
⦁ Market objections
⦁ Lead or sales function
⦁ Trust level
⦁ Previous touchpoint
⦁ Etc, etc.

This is all copywriting 101.

Every one of these requires different things in the #copy, to get a result.

A single templated input run through AI won’t write what is needed.

But go on, throw away that $49 per month and make some non-copywriter rich.

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Orren Prunckun
Orren Prunckun

Written by Orren Prunckun

Entrepreneur. Australia Day Citizen of the Year for Unley. Recognised in the Top 50 Australian Startup Influencers. http://orrenprunckun.com

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